How to Add Alt Text to Images in Squarespace in 2024

Want to make your pages more accessible and give them an SEO boost?

Adding alt text to your images is a quick win!

Read on to see how to add alt text to images in Squarespace in three simple steps.

How to add Squarespace alt text

Step 1

Go to the page you want to add your alt text to and click the Edit button.

Step 2

If you want to add alt text to an existing image, click on the image and click on the pencil button to edit.

If you want to add alt text to a new image, click the blue plus button to add a block and choose Image.

Click Add an Image to select your image.

Step 3

Scroll down until you see the Image Alt Text section and enter your alt text. Click out of the settings box to automatically save it.

And that's all there is to it!

Top tips for creating Squarespace alt text

While creating alt text on Squarespace is easy, there are a few things to remember to ensure it's accessible and SEO-optimized. Here are my expert tips.

• While there's no character limit for alt text, it's best to keep it under 140 characters

• Don't include "image of" or "picture of" in your alt text – this takes up valuable space

• Include your page keyword if you can, but don't shoehorn it in for the sake of it

• If there's text included in your image, include it in your alt text

• If your image is purely decorative (for example, a border or background image) – use blank alt text (“"). This means a screen reader will skip it

Looking for more hints and tips to make your Squarespace website fantastic? Check out the Spark Plugin blog!